Our story
Makes a difference since 2013
Hi, my name is... Green Petfood!
And we have a mission: to give our dogs and cats vitality. Because for us, change starts in the bowl. Where the joy of life begins. Because that's what our pets are made of. The courage to experience new things, to go on adventures and to see every day as something wonderful.
We embarked on this mission over 10 years ago. Our goal: products with real added value that give our four-legged friends vitality for every day. And that are as environmentally friendly as possible. In other words: food that really shows every two- and four-legged friend how easy a change can be.
Together we create unforgettable moments. We are proud to be part of your daily adventures. And to accompany you on your journey.
Our mission
We want to offer every dog and cat a complete, delicious diet. One that is also suitable for animals with food intolerances or allergies. One that tastes good.
Because that's what sets us apart: we only use high-quality ingredients and work with nutritionists and vets in the production of our food. This is how we ensure high quality. At the same time, we also know what is most important: that it is tasty and goes down well!
Where others shake their heads, we look for new ways. And we find forks in the road that open up completely new possibilities. This is our way of constantly rethinking dog and cat food. Because we know: Change starts in the bowl. And with a lot of good taste.
Fantastic things never come from comfort zone
How can we make dog and cat food climate friendly?
Extensive product development with nutritionists and enviromental experts
Launch FlexiDog and VeggieDog
Relaunch and expansion of the vegetarian product range
InsectDog: the first dog food based on insect protein
InsectDog Hypoallergenic named Novelty of the Year 2016/2017
Launch of our project to offset carbon emissions via forestation
InsectDog Sensitive named Novelty of the Year 2017/2018
Introduction of our animal welfare range FarmDog
Launch of our project to offset carbon emission via forest protection
Introduction of the first climate postive cat food: FairCat
Distinguished as Green Brand 2019/2020
FairCat named Novelty of the Year 2019/2020
Launch of InsectDog Mini grainfree as the first rearing food with insect protein & aminal welfare chicken
Renewed awarded as Green Brand 2021/2022 as one of the first in the pet industry
Introducing our new chewing sticks: VeggieDog and InsectDog Denties - perfect to maintain clean teeth!
Proudly receiving the award for the third time: Green Brand Award 2023/24
Time to celebrate sustainability in a bowl: 10 years of Green Petfood
InsectDog Mini: with insects and chicken for sensetive adult mini dogs
Officially Germany's most sustainable dog an cat food: winner of the German Sustainability Award
It's going four-awarded for the fourth time in a row: Green Brand Award 2025/26
It's all about quality
We know that the greatest vision can only become reality if the basis is right. And for us, that is particularly good quality. As part of a family business, we have over 80 years of experience in the animal feed sector. And we use this knowledge to implement our new ideas.
We combine scientific knowledge with innovation. Only high-quality ingredients go into our lean recipes. And our in-house, accredited laboratory tests these as well as all recipes and outgoing products.
As you can see, when we do something, we do it right. Our journey is far from over. Come with us. We make the impossible possible.
Meet our
Teddy
Paco
Jack
Paula
Krusty
Happy
Tiger
